Wednesday, March 7, 2012

You Can't Miss This: SPD Winners

This week on Unbeige, the Society of Publication Designers announced the contenders and medal finalists of the 47th "Magazine of the Year" competition. Surprisingly, the list was overcome with men's magazines, including last year's winner, GQ. Other magazines on the top of the list are Intelligence in Lifestyle, Il Sole 24, Lotus and Port. These titles will go up against these weeklies: Bloomberg Business week, Time and New York.  A complete list can be found here.



This blog post made me question something very important. Why are men's magazines so well-designed? I've always wanted to design for a men's magazine because their designs are creative and completely on a different level. Not to mention, their subject topics tend to be provocative and leave plenty of room for creativity. It's interesting to see the list and who's on it, and who you THOUGHT would've been on it, but didn't make the cut. For example, I thought for sure that Esquire would be on the list multiple times. However, Esquire only made one category: Design: Feature, Service. Even from our judging of the regional magazines, I thought that there would be more of those magazines on this list.

This just goes to show you that people like different designs and there is always room for creative concepts.


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3 comments:

  1. Brittany DuncanMarch 10, 2012 at 11:28 AM

    I agree. Men's magazines seem to consistently outdo women's magazines. Some fashion magazines push the envelope by being provocative, but I want to see a magazine, for women, that has attitude and possibility for world domination. haha

    We still are in a men's world, aren't we? Let's change it!

    PS: I LOVE that Popularity cover. So cool.

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  2. AndreaMarch 11, 2012 at 7:09 PM

    I agree that men's magazines are designed differently, but I would not argue that they are better. They are just different. I think women's magazine are designed for the majority of their audience. I think we (as women) like the men's magazines because we have an interest in design, but I don't think not-as-design-oriented women would like it as much as the clean lines of Martha S. Living and Real Simple. Thanks for sharing these, Andrea!

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  3. Whitney FenzelMarch 18, 2012 at 6:24 PM

    I just want a women's magazine that's like Esquire... is that too much to ask? I just don't think that women's magazines even compare. It's hard, because I used to be such a big fan of Cosmo as a teenager (don't judge), but looking back their content just isn't very sophisticated. It is entertaining, but other than that we don't have very hard-hitting news stories in women's magazines. Maybe our generation can change that... high hopes.

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